The idea that you can do something that’s funny or amazing and that all you need is the power of Twitter to spread it, or that if you “hustle” and have “passion” and you follow all these different cockamamie strategies that you’ll become rich and famous, or perhaps overthrow your government, or “disrupt” an established industry, it’s so obviously bullshit. But … it sounds great on paper. And given the record high unemployment rate and the general economic conditions America and most of the world currently has to deal with, anything that offers the promise of riches is what we’re going to cling to, despite all evidence to the contrary.
And because the myth sounds great, we make up these fantasies of what these platforms can do for us, and those fantasies get lodged so deeply in our minds that it’s virtually impossible to remove them.
Believe me, I know. I still think about Ashley. So when I argue with someone about how social media is bullshit, as frustrating as it is to have them just repeat the same specious “proof” that I’m wrong over and over again, I know deep down in my heart that the reason why they can’t accept the truth is the same reason this Ashley thing still exists in my mind: It’s because the truth sucks.
We want to believe that the beautiful woman can love the ugly guy. We want to believe that Twitter can give us a voice equal to a major news network, but … life sucks. There’s no other way to put it. And it sucks because neither of these things are not, and never have been, true.
BJ Mendelson, author of Social Media is Bullshit: What The Myth of Social Media Has To Do With A Beautiful Relationship That Doesn’t Exist | Modern Primate | man, that’s deep
Hold up one minute, Geoffrey. From Night of the Living Dead to The Evil Dead to Shaun of the Dead to Zombieland, Zombie media has a rich and storied history. Surviving the inevitable forthcoming zombie apocalypse is a meme and subculture unto itself! What we’re seeing now is simply the subculture’s day in the sun!
- You’re wrong. This isn’t a recent trend, and it wasn’t born out of a community collective. Let me refresh your memory. Do you remember 2003?
Sure, that’s the year I graduated from high school. That’s six years before you were born.
- Correct. Myspace was barely a thing. Facebook wasn’t yet even a glimmer in Zuckerburger’s faceholes. For the most part, peoples’ moms weren’t doing much online and the web was still mostly used by nerds and other weirdos. Hearing quotes from Mel Brooks movies was as common as it is today.
Stop right here, Geoffrey. Mel Brooks didn’t make any Zombie movies.
- No, but his son Max Brooks DID write the book The Zombie Survival Guide that year. That book was the first of its kind to pull from the collective of pop culture zombie lore and frame it in a “how to survive” context. The book wasn’t exactly a New York Times best-seller, but within the still-somewhat-insular communities attending comic book conventions, the sheer fact that the son of the guy who made Spaceballs, Blazing Saddles, History of the World Part I, and plenty of other films deemed sacred within the hallowed halls of true geekery, the fact this his son had written a book about surviving a zombie attack was definitely a huge point of interest among the nerdiest of the nerds, before such a thing was considered remotely cool.
Well, that is an eye-opener. But that was nine years ago, Geoffrey. Where exactly is this going?
With the pixels sitting on the surface of your eye, behind the eyelid rather than in front… imagine the possibilities! If you thought it was fun to send your friends to a Goatse site with windows that evade closing, imagine a Goatse you literally cannot look away from, even with your eyes closed!
And what about the advertising opportunities? I know I don’t see enough billboards, posters, and other signage in every day life! I’ve been trying in futility to crush up advertising into a purified powder that I can inject straight into my eyeballs, but I think the pairing of Google Glass and Mr. Parviz’s contact lens display technology just might do the trick. After all, what is Google, what is Facebook, what is any mobile app or website if not an ad platform?
What makes Mad Men appealing is that is a show based around a central character who’s entire life is built on a lie, rather, a show built around a network of carefully selected words. Which is, essentially, advertizing.